Beautiful Blooms: Trend Alert

The new reason why you need florals in your life

Yeah, yeah, same old story. Summer equals a pretty, yet unimaginative floral print. But we’re telling you this is a new story about an old love. Prints of a floral nature have always been a firm favourite not only for summer, thanks to the likes of Liberty., but 2016 has shown us how differently we can accept florals into our wardrobes and homes. With distorted patterns, watercolour prints, and embroidery designs, this is the reason you need some serious flower power in your life.

It’s time to step out of the box and forget the typical ditsy prints that have crowded our wardrobes for too long. Designers are constantly showing us a new take on the classic summer print, combining the flower power of the 70s with a new age of floral design. Say hello to the reformed floral.

The object of this trend is to make you think more creatively about the way you incorporate a floral touch into your projects, perhaps with a watercolour design or lace pattern. Use blooms in a new, less obvious way. Floral patterns with smudges and smears, shed new light onto a once dull and boring print. Bright colours, bold patterns, make this the trend you need to abide by this summer. Why not combine two of this season’s trends and have a floral-based lace? Pair florals with the also popular openwork trend and create overlays on a dress, skirt or even home decor pieces.

Check out our Pinterest board for more inspiration…

To Top